While there are exceptions to everything in wine just as there are in life, in general we strive for wines that reflect the place they were grown and their makers. Whether it is the composition of the soil the favorability of the weather, the distinctiveness of the local yeasts, or the choices that the winemaker makes that give a wine its terroir.
We tend to look for smaller producers as their personality comes through in their art.
We look for producers with respect for the land, whether it take the form of sustainable farming, organic or biodynamic practices, or following “lutte raisonnée” or minimal interference. But we are concerned less with certification or labels than sensible conduct.
All these things combine to make a wine distinct. And this uniqueness is what makes wine more interesting than cocktails or soda pop.
Of course if we find an exceptional wine at cheap price from a large producer, we’ll put it on the shelf. Everyone likes a bargain.